Who are these Bloggers, Anyway?

I encourage you to read each of their bios to learn more about their backgrounds, but perhaps it would help if I explained how we found these experts and why we asked them to participate in our community…

We knew from the start that if we had any hope of creating an online resource for all things digital print related, we’d have to call upon experts who could represent and/or speak to the many layers within the digital print market with authority and a non-commercial point of view.  That being said, we had to surround ourselves with a lot of smart people. 

From the print perspective, there were a couple of thought leaders that we have been following online for quite some time.  The first is industry analyst Heidi Tolliver-Nigro who is a frequent blogger on theDigitalNirvana.com.  The second is Mark Potter, publisher of CANVAS.  Mark realized there was a gap in trade coverage of the print market, so he created CANVAS as the first magazine for the print sales and marketing professional.  He categorizes his content as dealing with “the realities of today’s printing and communication industry.” Based on their backgrounds, Heidi and Mark were logical additions to the Digital Space.

In terms of the design perspective, it was a little more challenging to find bloggers for our site. As you know, while use of digital printing is growing among graphic designers, they/you still may only produce a fraction of their/your projects on a digital press.  Because of this, we realized we weren’t going to find a graphic designer who considers her/himself the number one authority on design for digital print.  But we decided that’s okay.  In fact, it might even be better that way.  We wanted to find graphic designers who could share occasional musings on digital printing, including new experiments with the print medium.  If, over time, we can get more graphic designers to share insights and talk about their experiences with digital print, then we’ve accomplished our goal.  So far, we’ve enlisted one brave graphic designer – Leslie Tane of Leslie Tane Design in Easthampton, Massachusetts.  Know of more designers who might want to share their digital perspective?  Let us know.

To round it out, we also have a few Wausau Paper experts blogging about digital print from the paper manufacturer’s perspective, including technical tips for achieving optimal paper performance on your digital press. 

We plan to add to our “guild” of bloggers along the way and we’d appreciate any suggestions you may have.  If you’re interested in contributing to the Digital Space blog or know of a thought leader who should join our blog community, please contact us.