Step 1 - Speak and Be Heard

Artwork by Drew Peterson

Step 1 - Speak and Be Heard

More than ever, your voice counts in creating a piece that will please the client and win over the audience. Speak up. Your colleagues are counting on you.

Design | Print


The designer has a vision of how the finished piece will look, and you know the capabilities of your press. How effectively you combine your knowledge will dictate the success of the project.

"A conversation with the designer is an opportunity for me to understand what the designer needs the communications piece to accomplish and consider how the press can make it happen. Quality requirements, expectations and production considerations are just some of the areas we cover."

Tip: Set expectations and share any limitations of the press at the outset.

 

 

Step 1 - Speak and Be Heard Step 2 - Start With the End Step 3 - Prepare for Personalization Step 4 - Collaborate on Paper Step 5 - Discuss Sheet Size Step 6 - Be Keen to Going Green Step 7 - Make It Easy on the Eyes Step 8  Maximize Color Step 9 - Proof Regularly Step 10 - Resolve Resolution Issues Step 11 - Fold, Finish, Trim & Bind Step 12 - Know Your Value